Published by Giovanna on 18 Apr 2008 at 05:52 am
Bound to Explore an Unknown Territory - PPC and Affiliate Marketing
High tech marketing - check!
Intellectual property licensing - check!
Product design - check!
(this one is OFF but led to the one below) Home remodeling - check!
E-commerce - check!
Clear hat SEO - check!
PPC and Affiliate Marketing - X
I have no plans on leaving SEO. It’s great but it does get a bit “YAWN” especially if there’s a backlog and we’re waiting on people. There’s something mystical and intriguing about these super affiliates using PPC. Unlike SEO, there is a great divide in income with Internet marketers pushing affiliate stuff. I see guys from digital point rejoicing from their $15 commission after losing hundreds of dollars on PPC. A poll on wicked fire put the majority towards the low-end of the earning spectrum. I guess this is true in most economies as well.
The super affiliates are the ones who perfected the art of testing rigorously, buying low, selling high, across a multitude of offers, against thousands of competitors with only THREE major advertising channels - Google, Yahoo and MSN. In other words, it’s f*ck*ng competitive and saturated out there. One super affiliate credited his ability to think out-of-the-box for his success. That makes a lot of sense to me because if you put in the numbers, it seems almost impossible to make a buck doing this. Then again you hear of folks making $5000+ a day, net, doing this exact thing.
Honestly, it boggled my mind and has piqued my insatiable curiosity. I want to learn this stuff but blind to know where to start. Should I focus on a certain geography, niche, offer, network, keywords, competition…..? I’m still in discovery phase and may or may not like what I will uncover.
Peter on 18 Apr 2008 at 7:01 am #
Hey Giovanna,
You may or may not know Jeremy Palmer. He’s a super affiliate that uses a lot of PPC to get traffic to his offers. For a short time, he is opening a window to teach his strategies to others FREE. I’d recommend if you’re wanting to go down that road, you check it out.
http://www.theblackinkproject.com/
Cheers!
Peter
Google Tutor on 24 Apr 2008 at 4:34 am #
I’m with you, I think it is harder than it looks, but at the same time I read posts by people earning nicely doing this and they seem to be just average joes, not marketing geniuses.