Published by Giovanna on 28 Apr 2008 at 01:27 pm
120% ROI on My First PPC Campain?
ABSOLUTELY ACCIDENTAL.
It was a cheesy test campaign with a tiny set of KWs. It was organized incorrectly but I will admit that the landing page was conversion oriented and I wrote the copy myself. I have read so many books on conversion and I love making tweaks so I guess that helped out a bit. I still feel the 120% ROI was an anomaly because I haven’t done this long enough and I lack data.
I am anticipating a loss (cost of a new low-end luxury car) before I get the hang of this. Besides, advertising is considered a business expense so no real loss for me in the long run. Optimistic, no?
I’ll use this shite blog to record my progress.
120% ROI on My First PPC Campain? | E-commerce Blog on 28 Apr 2008 at 2:19 pm #
[...] Excerpt from:120% ROI on My First PPC Campain? [...]
Silver Stoltsen on 28 Apr 2008 at 8:44 pm #
I’m looking forward to see what happens to your next campaign
Giovanna on 29 Apr 2008 at 6:02 am #
Hi Silver,
It will be such a great opportunity to meet Steve Jurvetson tonight if only I’m not swamped with work. I’m still going to send you the files I promised to give you
Jimmy Ramos on 29 Apr 2008 at 8:38 am #
Great job! Glad to see you diving right in. Do keep us posted with your progress.
Soon you’ll be known as “The PPC Super Affiliate SEO Expert”
Giovanna on 29 Apr 2008 at 7:50 pm #
Hi Jimmy,
Geez, “PPC Super Affiliate SEO Expert” is a pretty intense title. I don’t think I’m up to snuff for such designation. I just want to be known as the girl who likes Ferrari cars and can play Wii Mario Kart like there’s no tomorrow
Jimmy Ramos on 30 Apr 2008 at 1:57 pm #
That title does sound pretty intimidating, doesn’t it? :O
What’s your Ferrari of choice?
I just started playing Mario Kart Wii because my brother-in-law brought it over yesterday. Pretty fun! Do you use the steering wheel, or the controller? We’ll have to play sometime, though I’d probably get my butt kicked. :-/
John on 30 Apr 2008 at 7:27 pm #
120% is not that unusual
I typically shoot for doubling my daily spend on any PPC campaign.
Giovanna on 01 May 2008 at 12:46 am #
Hi John Ha$$on,
Doubling daily spend is truly admirable!!! I’ll be super ecstatic if I continue doing 120%. In fact, I’ll be happy with a 10-20% ROI. God knows how much money I’ll blow with this experiment. Hmm, I should subscribe to your blog. Do you mind sharing Neil Patel’s Centurion card number? J/K
Giovanna on 01 May 2008 at 1:10 am #
Jimmy,
Aaron ordered Wii Mario Kart on Amazon.com (through my affiliate link, of course) and got an extra steering wheel. Totally, we all should play soon…well not too soon coz I gotta practice some more.
The Ferrari Enzo is my dream car but I have no plans getting one yet. I’m shooting for the 360 with Grigio Alloy exterior if I do really well. Deadline is November 2009 (my 30th bday).
Actually I almost bought a 6 speed 355 with Scuderia shields as a “pat on the back” for working really hard the past year and a half but the husband interfered.
Jimmy Ramos on 01 May 2008 at 8:28 am #
Awesome! We’ll definitely have to play Mario Kart Wii sometime. I tried multi-player mode yesterday and found it really fun and competitive. Get your practice in and let me know when you’re ready!
I think the Ferrari Enzo is a dream car for many. The 360 is definitely bad ass and one cannot go wrong with silver. I’ve never had a chance to ride in a Ferrari before, so you’ll have to take me for a spin when you get one.
What do you think about the 430?
John Hasson on 02 May 2008 at 12:49 pm #
All I’ll say is that Neil’s card had a bunch of repeating numbers and a pair of 0’s in it somewhere
— made is way easier to remember. (But I don’t remember it anymore ;))
Tere on 02 May 2008 at 1:18 pm #
Hi Gio,
I’m keen to get started on this PPC/CPA endeavour and would like to learn from you. May I know how shall I get started? Pls. advise.
Btw, if you don’t mind, may I know do you have any email so that I could email you directly?
Thanks in advance.
Giovanna on 03 May 2008 at 12:03 am #
Hi Tere,
Sure - you can email me at mildscorpion@hotmail.com
Gab Goldenberg on 23 Jun 2008 at 7:06 pm #
Congrats Gio! That’s terrific ROI :D.
Measure Distribution to Project Content-Focused Link Building | SEO ROI Services. Need an SEO Rockstar? Contact Us. Prices $3K-$10K/mo on 08 Jul 2008 at 7:42 pm #
[...] Yet her extended network through her husband is gangbusters! (And if she shares how to pull off a 120% ROI on a PPC campaign, I think her own distribution will grow pretty quickly [...]
Wes Mahler on 09 Jul 2008 at 9:24 pm #
Your kicking butt! 120% on accident! Pretty Good!